Valuation
It is well-known that some agents deliberately over-value in order to impress you to secure your instruction, so don't fall into the trap of simply choosing the agent with the highest valuation. An inflated price attracts the wrong buyers to your property, and the right buyers never see it, resulting in the property going stale on the market This often leads to the properly falling below its true market value. The issue of correct valuation is paramount It is critical that you appoint an agent who not only has a track record of successful sales in the area (not just properties on the market) but also has a thorough working knowledge of current buyer activity, and who can interpret prevailing market trends to your advantage.
Communication
Too many agencies only communicate good news! Good agents are in frequent contact with their clients and have the guts to advise you if anything needs to be done to improve your chances of an impressive sale.
Enthusiasm
A positive approach to selling your home is essential if buyers are to be inspired into buying your home.
Viewings
We have the staff to carry out the viewings and will send one of our experienced sales staff to give your property the best chance of selling.
Online Presence
At Paul O'Keefe estate Agents we understand that the property market has dramatically moved online, Therefore as an agent we have done everything we can to give your property the best possible chance of selling. With our new mobile friendly website this gives the customer every chance at looking at your property on any device they may have. We have also assembled over 12,000 people on Facebook which makes our social media one of the most popular in Northern Ireland. With all of these we use Propertypal.com to advertise your property as this is the most popular and used property website in Northern Ireland.
Professional Photography
High quality presentation is vital to sell your home and with many sellers telling us they have used ourselves due to the quality of our photo's, we know how to make your property look its best for your online presence.
Sole Agency
Beware of agents who lock you in to long sole agency agreements. You may get stuck with an agent who has lost interest in your sale - and what does it say about their confidence in their abilities? (We believe that if you are unhappy with our service, you should have the right to fire us at any time - just give us a 24 hours notice!)
After-Sales Liaison
Some agents think the sale is done when a buyer is found, and some sales negotiators are incentivised to arrange sales, but not necessarily to see them through to completion. Many a sale has been lost due to poor follow-up or inadequate liaison with surveyors or solicitors. Each week our sales manager will go through each contact and give you regular updates on the progress of your sale.
